Boosting EV vehicles sales & increasing customer retention
ADVICE TO CONSUMERS
HELPING IN EV TRANSITION
In the past years, the number of electric vehicle models has continuously grown. Still, consumers are confused about alternative motorization and miss guidance in selecting their next car.
Analyzing day-to-day mobility patterns, such as average trip distances, idle times available for charging, charging infrastructure at trip end locations, and along the most common routes, enables the assessment of the individual potential of the transition to an electric or hybrid vehicle. To judge the convenience for a particular driver to transition to EV, hybrid or plug-in hybrid, an objective assessment is required. Multiple factors need to be considered: the driving style (e.g., aggressive driving, harsh acceleration, lack of anticipation), the adaptation to different road topologies, the average trip distance, or the time between charging cycles.
Integrating our mobile Android and iOS trip detection software (SDKs) in your mobile app and using our platform allows you to calculate accurate eco and EV transition profiles. Our EV assessment solution has been awarded the Luxembourg label “Stroum beweegt – Elektresch an d’Zukunft “.
INSIGHTS INTO CONSUMER TRENDS
What do your potential customers prefer? How did their click path in your app look like? Where did they abandon their test-drive request process?
Compare your brand’s performance to the ones of your competitors. See which models perform best and are most requested for test drives.
Our analytics dashboards allow you to have accurate insights into your reachable market with detailed information about which motorization suits your potential customers.
BOOST YOUR SALES
Would you sponsor a marketing campaign on social media for a high-performance and fun two-seater sports car targeting families with three kids? Or offer to a current luxury car driver a small, low-performance city vehicle?
Having information about your customer is a crucial asset for all successful sales and marketing activities.
Mobility and lifestyle analytics allow deriving suitable offers with a high success rate. Use customer data to generate top leads and target them with individualized offers.
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